1. Be responsible for the content design of the website, optimize the keywords of SEO, and improve the ranking of the company's website;
2. Be responsible for website traffic/inquiry analysis and put forward improvement plan;
3. Flexible control of promotion efforts and budgets to improve input-output ratio according to operational needs;
4. Planning relevant promotion programs (promotion, new product promotion, etc.) according to industry/market/current affairs regularly
5. Responsible for the layout planning, design and production upload of the company's website activities;
6. According to the company's strategy, formulate the company's brand network promotion program
7. Do a good job in collecting, collating, summarizing and filing all kinds of information and data, and provide high-quality materials for the successful development of the company's projects.
8. Assist in product shooting and catalogue making.
9. Provide design support for business demand department.
10. Responsible for uploading B2B platform and website products, collecting and producing SNS promotional materials
1. College degree or above, more than 1 year experience in website SEO, new media operation, CET6 in English;
2. Has rich experience in search engine optimization (SEO) operation, familiar with domestic and foreign website internal and external chain construction, keyword analysis, mining;
3. Familiar with the promotion skills of common network platforms at home and abroad (Baidu Post Bar, Encyclopedia, Blog, Weibo, FACEBOOK, TWITTER, BLOG, LINKDEDIN, etc.);
4. Be good at promoting input-output effect analysis, and adjust the operation strategy according to the data.
5. Have the basic ability and skills of brand promotion;
6. Good communication and collaboration skills, innovative ability, good at accepting new marketing methods and methods and using them;
7. Ability to write soft articles and plan operations, and to carry out operations on popular current events;
8. Innovation in thinking, attention to details, can stand in the position of consumers/users to carry out network publicity work;